CHALLENGE

Position a small, boutique ring shop to soar with major brands.

Position a one-person ring shop as a differentiated American manufacturer in a category dominated by mass-market wedding band brands. Build a brand that could highlight U.S. craftsmanship, authenticity, and small-shop credibility while standing toe-to-toe with larger competitors.

‍

‍

APPROACH

Create a beautiful, intuitive user experience that resonates with an outdoor enthusiast market.

Create a beautiful, intuitive brand and shopping experience for outdoor-minded buyers, then continue supporting that growth across every touchpoint. We developed a fun, inclusive brand system, an easy-to-use ecommerce website, engaging photo and video content, and thoughtfully designed packaging, and we continue to support and evolve each of those elements as the brand grows. Together, these efforts have given Honest Hands a distinct presence and helped the brand connect with its audience.

‍

With continued support across the website, photo and video, organic search, social media, paid social, and paid search, Honest Hands has grown from a one-person shop into a seven-person brand generating $2.5M in ARR, and it continues to scale without outside investment.

‍

‍

OUTCOMES

250% sales increase

in first month

‍

2000% sales increase

in first year

‍

0 - $1M ARR

in 24 months

‍

0 - $2.5M ARR

in 36 months

‍

20x footprint expansion

customers in all 50 states and 4 foreign countries

‍

FEEDBACK

It’s been two years since we launched our branding, ecommerce website, ongoing content, and managed social and paid ads. Since then, our sales have grown consistently to more than $2M ARR, a 2000% increase from where we started. I couldn’t have grown Honest Hands Ring Co. without their expertise, and I’m excited about what’s ahead.

‍

- Ben Bosworth, Founder & Ring Maker

‍